Privacy Policy

Website Privacy Policy

17 March 2011

We Create Smiles is committed to respecting the privacy of your personal information. This Privacy Policy explains our policy for dealing with personal information that we collect through our website. You may contact us with any queries you may have in respect of this Privacy Policy or your personal information by contacting We Create Smiles via our contact page. Please allow upto 30 days for this request to be processed.

Personal information is important to We Create Smiles

We Create Smiles is committed to safeguarding personal privacy. It recognises that individuals have a right to control how their personal information is collected and used. Providing personal information is an act of trust and it is taken seriously. Unless given consent to do otherwise, We Create Smiles will only collect and use personal information as set out below.

Throughout this Privacy Policy, we refer to your ‘personal information’ which means information which identifies you as an individual or from which your identity can be reasonably ascertained. Your name, home address, home telephone number, mobile telephone number, email address and workplace contact details are examples of personal information. Personal information also includes information we may collect about your individual purchasing practices and preferences.

We Create Smiles has developed and implemented its Privacy Policy with respect to personal information to reflect world best practice on privacy policies. These principles meet and exceed the requirements of the Australian privacy legislation.
If we decide to change our privacy policy, we will post those changes to this privacy statement, the home page, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.

We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our home page.

Collecting Personal Information

We Create Smiles will not collect or monitor any personal information about an individual without their consent. The only personal information collected is what has been provided voluntarily.
When a product is purchased through this website or through marketing / promotional activities (eg via this website, in a store, over the telephone etc.), personal information may be requested (such as full name, phone, email and address) in order to provide product information, marketing materials, provide new release / launch information, and advise of other We Create Smiles products, competitions or events, which may be of interest. No one is obligated to provide personal information. However, failure to do so may result in We Create Smiles being unable to provide you with upcoming promotion, event or product information and/or provide certain services including accepting competition entries, sales of products and after sales services.
In common with many commercial websites we may also collect information which tells us about visitors to our website. For example, we may collect information about the date, time and duration of visits and which pages of the website are most commonly accessed. This information is generally not linked to the identity of visitors, except where the website is accessed via links in an email we have sent.

Passive Information Collection

  1. As you navigate through this website, certain anonymous information can be passively collected (that is, gathered without your actively providing the information) using various technologies, such as cookies, Internet tags or web beacons, and navigational data collection (log files, server logs, clickstream). Your Internet browser automatically transmits to this site some of this anonymous information, such as the URL of the Web site you just came from and the Internet Protocol (IP) address and the browser version your computer is currently using. This site may also collect anonymous information from your computer through cookies and Internet tags or web beacons. You may set your browser to notify you when a cookie is sent or to refuse cookies altogether, but certain features of this site might not work without cookies and this may limit the services provided by our website.
  2. This website may use and combine such passively collected anonymous information to provide better service to site visitors, customise the site based on your preferences, compile and analyse statistics and trends, and otherwise administer and improve the site for your use. Such information is not combined with personally identifiable information collected elsewhere on the site unless you have consented.
  3. “Cookies” are pieces of information that a website transfers to a computer’s hard disk for record keeping purposes. Most web browsers are set to accept cookies. We Create Smiles may use cookies to make use of the website and services as convenient as possible. Cookies do not themselves personally identify users, although they do identify a user’s browser. Cookies allow We Create Smiles to monitor the items an individual may want to access as they move through the site, and records how many people are using the different parts of the site.
  4. “Session” cookies are temporary bits of information that are used to improve navigation, block visitors from providing information where inappropriate (the website “remembers” previous entries of age or country of origin that were outside the specified parameters and blocks subsequent changes), and collect aggregate statistical information on the website. They are erased once you exit your Web browser or otherwise turn off your computer.
  5. “Persistent” cookies are more permanent bits of information that are placed on the hard drive of your computer and stay there unless you delete the cookie. Persistent cookies store information on your computer for a number of purposes, such as retrieving certain information you have previously provided (such as passwords), helping to determine what areas of the website visitors find most valuable, and customising the Web site based on your preferences on an ongoing basis. Persistent cookies placed by this website on your computer may hold personally identifiable information, but only if you have registered or have otherwise consented to the retention of personally identifiable information you have provided at the site. Otherwise, our website’s server only knows that an unidentified visitor with your cookie has returned to the website.
  6. You can set your browser to accept all cookies, to reject all cookies, or to notify you whenever a cookie is offered so that you can decide each time whether to accept it. To learn more about cookies and how to specify your preferences, please search for “cookie” in the “Help” portion of your browser.
  7. We use another company to place cookies on your computer to collect non-personally identifiable information to compile aggregated statistics for us about visitors to our site.
  8. A site may use Internet Protocol (IP) addresses. An IP address is a number assigned to your computer by your Internet service provider so you can access the Internet and is generally considered to be non-personally identifiable information, because in most cases an IP address is dynamic (changing each time you connect to the Internet), rather than static (unique to a particular user’s computer). The IP address can be used to diagnose problems with a server, report aggregate information, determine the fastest route for your computer to use in connecting to a site, and administer and improve the site.
  9. “Internet tags” (also known as single-pixel GIFs, clear GIFs, invisible GIFs, and 1-by1 GIFs) are smaller than cookies and tell the Web site server information such as the IP address and browser type related to the visitor’s computer. Tags may be placed both on online advertisements that bring people to the site and on different pages of the site. Such tags indicate how many times a page is opened and which information is consulted.
  10. “Navigational data” (log files, server logs, and clickstream data) are used for system management, to improve the content of the site, market research purposes, and to communicate information to visitors.
  11. Some of our business partners (e.g., advertisers) use cookies on our site. We have no access to or control over these cookies. This privacy statement covers the use of cookies by We Create Smiles.com only and does not cover the use of cookies by any advertisers.
  12. Web beacons Our Web pages contain electronic images known as Web beacons (sometimes called single-pixel gifs) and are used along with cookies to compile aggregated statistics to analyze how our site is used and may be used in some of our emails to let us know which emails and links have been opened by recipients. This allows us to gauge the effectiveness of our customer communications and marketing campaigns.

Using and disclosing your personal information

  1. Personal information collected will be used for the following primary purpose:
    1. For the purposes for which it was collected (as advised on the website).
    2. To maintain our relationship with an individual.
    3. To fulfil obligations under any sale and purchase contract and/or any other contract between the individual and We Create Smiles.
    4. To render services related to We Create Smiles business such as after sales services and enquiries.
    5. To provide information about products, to provide marketing materials, events, special offers, competitions and promotions via any medium including mail, telephone and commercial electronic messages (SMS (Short Message Service), MMS (Multimedia Messaging Service), IM (Instant Messaging), email) or any other form of electronic, emerging, digital or conventional communications channel.
    6. To obtain opinions or comments about products and/or services.
    7. To record statistical data for marketing analysis.
    8. We do not sell your personal information to third parties.
  2. For the purpose described above, information may be shared with We Create Smiles group companies either in Australia or overseas or We Create Smiles’ promotional partners. Also, in order to operate the web site or deliver a service, personal information may also be shared with a service provider or other non-We Create Smiles company or professional.
  3. We Create Smiles recognizes the trust with which individuals provide personal information, and such information will not be used or disclosed for any other purposes without consent, except in exceptional cases when disclosure may be required by law such as to comply with a subpoena or is necessary to protect the rights or property of  We Create Smiles, any We Create Smiles group company, or any member of the public, or to lessen a serious threat to a person’s health or safety.
  4. We do not sell your personal information to third parties.

Contact by We Create Smiles

  1. We Create Smiles may contact individuals via telephone, SMS (Short Message Service), MMS (Multimedia Messaging Service), IM (Instant Messaging), email, post or any other form of electronic, emerging, digital or conventional communications channel using the information provided in order to contact individuals in respect of the primary purposes for collection of personal information as stated above.
  2. We Create Smiles does not send advertising or marketing information without obtaining prior consent. Consent can be authorised when signing a business contract with We Create Smiles to use their services. If an individual receives communications from We Create Smiles which they do not wish to receive, they may remove their name from the database either by utilising the functional unsubscribe facility (if the communication is via commercial electronic message) or by contacting We Create Smiles via our contact page. Please allow upto 30 days for this request to be processed.

Individual’s right of access

  1. Individuals have the right to review the information that may be recorded on the We Create Smiles database. Information may be reviewed by contacting We Create Smiles via our contact page. Please allow upto 30 days for this request to be processed.

Data Retention

  1. We will retain your information for as long as your account is active or as needed to provide you services. If you wish to cancel your account or request that we no longer use your information to provide you services contact us at greg@wecreatesmiles.com.au. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Changing and deleting the information we have about you

  1. Information contained on the database may be amended by contacting We Create Smiles via our contact page. Please allow upto 30 days for this request to be processed.
  2. In the same way, a request may be made to delete personal information, and all reasonable steps to delete the information will be made, except where it is required for legal reasons. Deletion of information may result in We Create Smiles being unable to provide you with upcoming promotion, competition, event or product information and/or provide certain goods or services including after sales services.

Storage and security of personal information

  1. We Create Smiles will endeavour to take all reasonable steps to keep secure any personal information recorded, and to keep this information accurate and up to date. The information is stored on secure servers that are protected in controlled facilities.
  2. In some cases these facilities may be overseas. We Create Smiles employees and data processors are obliged to respect the confidentiality of any personal information held by We Create Smiles. However, security of communications over the Internet cannot be guaranteed, and therefore absolute assurance that information will be secure at all times cannot be given. We Create Smiles will not be held responsible for events arising from unauthorised access to personal information.

We Create Smiles and links to other web sites

  1. The We Create Smiles website may, from time to time, contain links to the websites of other organisations which may be of interest to you. Linked websites are responsible for their own privacy practices and you should check those websites for their respective privacy statements. We Create Smiles is not responsible for the conduct of companies linked to the We Create Smiles web site.

Problems or queries

  1. Queries relating to the Privacy Policy, or any problems or complaints may be directed to We Create Smiles by contacting via our contact page. Please allow upto 30 days for requests to be processed.
    Phone (07) 3254 2810
    Email greg@wecreatesmiles.com.au
    Address 7/15 Malt Street
    Fortitude Valley Brisbane QLD 400

Changes in this Privacy Statement

  1. If we decide to change our privacy policy, we will post those changes to this privacy statement, the home page, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.
    We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our home page.
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